Co-op and Waitrose join national mission to help farmers with ‘Best of British’ tabs on their websites
Supermarket chains Co-op and Waitrose have agreed to give a lift to the nation’s farmers by placing Buy British sections on their websites. The National Farmers’ Union said their inclusion makes a half dozen retailers that are backing the cause, which adds visibility to the people who provide fresh fruits and vegetables and other products […]
Sainsbury’s adds ‘Best of British’ section to website to highlight UK-grown produce
Sainsbury’s has launched a ‘Best of British’ page on its groceries website, hoping to better highlight and promote products grown in the UK to its millions of online customers. Fresh fruits and vegetables top the list of 450 items at the retailer coming from British farmers. Meat, dairy, eggs and “chilled essentials” are also in […]