Why the largest and sweetest blackberries this season are British grown
Experts are touting this year’s crop of British blackberries as larger, more sweet and more versatile in snacking and meal prep than hedgerow varieties. All the more reason for consumers to select them in their supermarkets and avoid that enticing pick. Agromonists say this “new generation” of blackberries doesn’t have the same bite as the […]
Brakes embraces Love British Food campaign to put much-needed spotlight on local growers
Foodservice wholesaler Brakes is putting its marketing strength behind British growers with a new campaign that highlights locally produced, seasonal food. Brakes is embracing Love British Food as it kicks off this month with a new spot on its website that showcases supplier stories and how consumers and caterers can use fresh British ingredients in […]
Perishable Pundit mailbag: Why British Energy Prices are increasing faster than Europe
We thought we would devote today’s Pundit to publishing some of the mail we have received in recent days. Whether they agree or disagree with positions we’ve taken here on the Pundit, commendations are due to all those who have weighed in, as these contributions help the industry advance by thinking through the issues at […]
National Berry Month in UK presents big marketing potential
British Summer Fruits and Love Fresh Berries are combining on a marketing effort to showcase Britain’s sweet fruits this July, launching National Berry Month. Throughout the 31 days, the two will lead a campaign that features recipes from chef Jackson Boxer and tips for at-home preparations for consumers that also can give a lift to […]
Retailer rescues 400 tonnes of British strawberries, puts them on sale in stores
A huge surplus of strawberries brought on by mixed weather conditions have ended up in Tesco stores. The UK retailer rescued 400 tonnes of the fruit and immediately put them on sale in supermarkets – £3 for one kilo boxes instead of the regular £2 for a 400g punnet. “Last week’s heatwave brought the strawberries […]
Retail roundup: Asda CEO Burnley stepping down after this year
Asda CEO and President Roger Burnley said he is exiting the business next year once the supermarket makes its full transition to new owners the Issa brothers and TDR Capital and once they have a successor in place, the company said. Burnley, 54, who joined the company five years ago, has been the chief executive […]
