Freshfel calls for more efficient, coherent agricultural promotion policy
Freshfel Europe this week submitted its contribution to the European Commission’s public consultation on the EU agricultural promotion policy inside and outside of the European Union. In a 10-page response, Freshfel Europe recommends boosting the efficiency, coherence and EU added value of the promotion policy on the EU internal market and third-country markets to better inform and […]
Consumer demand helps spark increase in organic land conversion
As shoppers are changing their habits toward embracing more organic food, so too are farmers across the UK, according to the latest Organic Statistics for 2020 report from the Department for Environment Food and Rural Affairs (DEFRA). There has been a more than 11% increase in the conversion of land to become certified organic – […]
Healthy food campaigns aimed at kids, adults, kick off in UK
Two campaigns to get UK consumers and kids to eat more healthy foods have kicked off – with retailer Sainsbury’s launching a new brand effort called Help Everyone Eat Better and ITV and Veg Power combining forces on the third year of Eat Them To Defeat Them. Sainsbury’s will deliver its advertising initiative around the […]
