Freshfel: Policymakers are missing massive opportunity to elevate fruits and vegetables
Freshfel Europe’s latest edition of the Consumption Monitor indicates that the average fruit and vegetable consumption in the EU decreased to 350 g/day/capita in 2022. The positive trend that started during the COVID-19 pandemic has been curbed by the economic crisis, impacting the purchasing power of consumers. Freshfel Europe underlines the essential features of fresh […]
Advocacy group asks UK government to ban ‘forever’ pesticides from use on fruits and veg
A new report released by a charity focused on ensuring safe and sustainable growing shows “worrying” levels of pesticides in fresh fruits and vegetables in the UK. The Pesticide Action Network UK says 10 ‘forever’ pesticides can be found in everything from peaches to cabbage to apricots. The biggest offender they say is strawberries, “with […]
Tesco joins other retailers in promoting ‘Best of British’ fresh produce on its website
Tesco has unveiled a ‘Best of British’ page on its grocery site, showing its commitment to growers, producers and suppliers in the fresh produce chain. The retailer joins a number of other supermarkets in the quest to promote freshly grown British fruits and vegetables, which includes. Tesco says its site will feature “more than 500 […]
Limiting food waste still a work in progress for consumers, retailers in the UK
Self-reported food waste in the UK fell by a more than a percentage point in the six months ending June 2023, but was still high compared to periods during the COVID-19 pandemic. The bi-annual WRAP Food Trends and KPI survey done by the Waste and Resources Action Programme shows that a little more than 20% […]
Avocado opportunity? Brazil exports making serious inroads across Europe
Brazil’s avocado sector is growing quickly, as growers see increased demand from local buyers and international markets like the Netherlands and Argentina. In 2023, Brazil saw its avocado exports more than double to 1,090 containers, according to data compiled by Avobook. That’s more than five times the country’s 2013 export volume. In March, Brazil saw […]
Waitrose commits to ‘Good Health’ by slashing prices again on fresh vegetables, meats
Britain supermarket price wars are continuing into spring of 2024, with Sainsbury’s cutting prices on 1,000 items and Waitrose reducing the cost of 200 items including fresh vegetables. The major announcement by Sainsbury’s, however, only hinted that it would include “favourite branded products.” The chain didn’t not reveal much more than that and whether those […]
Veg Power teams with Aardman’s Shaun the Sheep to get kids to eat ‘rainbow’ of vegetables
From “Eat Them to Defeat Them” to “Eat Tjhe Rainbow”. What an interesting an inviting twist. The not-for-profit alliance Veg Power has done it again, challenging children to consume more vegetables with a fun campaign that includes favourite character Shaun the Sheep. The new Holiday and Food Activities (HAF) programme launched with studio Aardman will […]
Morrisons makes big investment in food manufacturing with new Greenside Centre
UK retatiler Morrisons unveiled its Greenside Innovation Centre in Bradford, which features a state-of-the-art showcase kitchen that will support the growth of manufacturing divison Greenside and Myton Food Group. Leader of Bradford Council, Councillor Susan Hinchcliffe, and Mayor of West Yorkshire, Tracy Brabin, were on hand to show off a new plaque at the site. […]
