FDA gives thumbs up to UK’s genetically modified purple tomatoes in the U.S.
The FDA has completed the review process to start marketing genetically altered, high-antioxidant purple tomatoes in the United States. Developed over the past 15 years in the UK, the purple tomato is a licensed variety proprietary from Norfolk Plant Sciences. It is currently being marketed exclusively in U.S. restaurants in a few areas. It will […]
Sustainability in fresh produce: It’s just common sense
Sustainability has become a popular topic across all industries throughout the world. It is the latest fashion, in terms of companies scrambling to convince consumers they are more sustainable than their competition. In the produce industry, however, this is not a new concept — it has been around and in practice for hundreds of years. […]
Waitrose building out massive Uber Eats network across the UK this summer
Waitrose has combined forces with Uber Eats to assist with grocery deliveries in London, piloting the service in five London supermarkets. The full rollout of Uber Eats is expected to continue through the summer, with more than 200 locations offering fresh produce and other items to family doorsteps. “We want more and more people to enjoy the […]
Strawberry creation from Angus Soft Fruits takes Crown as ‘World’s Largest’
Call it the Crown Jewel of Fresh Produce. Angus Soft Fruits of Scotland and commissioned food artist Prudence Staite recently unveiled a beautiful masterpiece of 400 AVA Magnum strawberries in the shape of a crown to celebrate the King’s Coronation, the Scottish season and Wimbledon. The stunning creation – 30 inches long and 30 inches […]
FareShare, this supermarket are working with suppliers to directly get fresh food to needy families
Waitrose and other UK supermarkets have long leaned on partnerships they have with charitable organisations to help bring meals to families who need it most. Instead of going to waste, excess food that is the equivalent of 16 million meals have gone to FareShare and other groups from Waitrose alone in the past six years. […]
Chiquita’s new marketing pitch offers clever, appealing play on words
Chiquita is launching its new worldwide campaign, “It Peels So Good” to both showcase its leadership in the banana category and highlight its quality, taste, personality, and heritage. “It Peels So Good” tells the banana company’s story of a rich history and a bright future. With the alliteration of “peel” and “feel,” the campaign seeks an emotional […]
For wholesale markets, communication up and down the supply chain is critical to success
As a produce wholesaler, we strive to establish and maintain strong relationships. Our DNA is embedded in our connections within the industry. We rely heavily on our growers and shippers to feed us information, which, in turn, allows us to best serve our customers. It is our job to be in constant communication, recognizing produce […]
Hiking, fresh food and health: Why Portugal should be an example for the world
This article was written as I hiked for 16 days along Portugal’s northern coastline while doing the Camino Portuguese, a popular pilgrimage route. It was an amazing experience from a food and fresh produce perspective, as Portugal’s cuisine is a celebration of fresh, locally sourced ingredients that are bursting with flavor. During my 220-mile hike […]
