Tesco hopes Better Baskets logos push consumers to eat more healthy
Tesco has launched a new campaign called Better Baskets that aims to help drive more healthful choices in store by UK customers. Typically, supermarket signage and aisles of not-so-healthy choice can draw shoppers’ eyes away from better-for-you food options, especially fresh fruits and vegetables. Tesco officials say that 86% of those who shop in their […]
