‘Eat Them to Defeat Them’ campaign, impacting millions of children, gets green light for 2025
An astonishing 8 in 10 children in the UK are not eating enough fruits and vegetables. More than one-third are not even getting one serving per day. Campaigns to improve consumption over the past few decades have been tried and failed. But one that seems to be having lasting impact is “Eat Them to Defeat […]
The Art of Produce: Why Aesthetics Matters When Serving Up Fruits and Vegetables
Dining embraces all five senses — the mouth-watering smell of fresh peaches; the sizzle of a fajita in a cast iron skillet; the silkiness of a tablecloth; the visual feast of a beautifully plated entree; or the refreshing taste of a watermelon sorbet. But beyond art for art’s sake — what some chefs dub “the […]
Wholesale Marketing Toolkit: The keys to strong sustainability reporting
While the trends in sustainability are ever-changing, one thing remains true: Sustainability as a concept in our industry is here to stay. A bounty of sustainably grown and packaged products fills grocery shelves and online ordering portals. As wholesalers, we find retail customers keen on traceability, while consumers seek transparency from our products and manufacturing […]
Chile to host Global Avocado Summit in November, with a sustainability as a major theme
The avocado industry has changed dramatically in the world and, particularly, in Chile. Today there are new supplier countries, growing markets, an increase in local consumption and great challenges such as enhancing the competitiveness of the avocado and promoting progress in sustainability. With that intersecting and current view, the day of the avocado returns: the […]
‘Eat Them to Defeat Them’ launches again this week with a new look and robust goals
The transformational children’s healthy eating campaign “Eat Them to Defeat Them” is making a triumphant return to TV screens this coming Saturday. Dubbed “The Big Chomp”, the mission from Veg Power, ITV, Channel 4 and Sky Media this year will be much the same as their previous five iterations – get kids to eat more […]
How the placement of citrus inside and outside can add zest and sales in your produce department
Citrus is a core category in produce departments and, with a variety of products available and flexibility in merchandising, retailers can develop presentations to generate more attention — and sales. The range of merchandising possibilities is vast. In one example, 3 Guys from Brooklyn, Brooklyn, NY, which is located at an intersection, positions its citrus largely […]
Potatoes and onions can still be stars of your produce section with proper merchandising
Potatoes and onions provide a constant opportunity for cross-merchandising and upselling. Their presentation can be flexible, allowing retailers to tailor approaches to, and drive sales in, the often-conjoined categories on a local, and even store-by-store, basis. Just how to merchandise and promote the two separate, but not-to-be-casually-separated, categories can be accomplished in many ways. Retailers […]
Baking, snacking and gifting can make displays of dried fruits, nuts a seasonal treat
Dried fruits and nuts nourish the sweet and savory joys of autumn and winter events. Displays of in-shell nut assortments, dramatized by the colors of dried fruits, beckon customers to not only savor the snacks, but also promise the pleasures of the forthcoming holidays. During this season, more produce departments are accommodating suppliers’ need for […]
