Robust harvest helps bring Kissabel’s unique colours, profile to UK retailers
It’s been a banner autumn for the star of all apples, Kissabel, in the UK. British partner Worldwide Fruit was the first to begin harvesting, ahead of France, Italy, Germany and Switzerland. And it also marked the start of marketing campaigns to get the word out on the red Rouge, pink flesh and yellow and […]
Young UK artists provide inspiring designs for ‘Eat Fresh’ campaign, Aldi’s lorries
More than two million children have taken part in Aldi’s Get Set to Eat Fresh campaign over the past nine years. That figure includes three young artists this year who will see the fruits of their labour inspiring fellow schoolkids to stay healthy in a really brilliant way. The trio – 10-year-old Joshua from Manchester, […]
Year-round ‘Pink Star’ raspberry set for takeoff under supplier Agrovision
Earth Market, the variety and licensing subsidiary, has given Agrovision, a global berry producer and year-round supplier, extensive European growing and marketing rights for Pink Star, its new premium raspberry. Pink Star is a new portfolio from renowned French breeding company Marionnet Label. With a superior genetic taste range and proven technological prowess, Marionnet Label is well […]
Business sustainability requires new retail pricing model
In my previous column, I discussed the subject of natural sustainability in the industry. This time, I will be moving to another area of sustainability, and that is the overall sustainability of current produce retail pricing. The current retail pricing model is inherently unsustainable. The practice of raising retails arbitrarily to generate profits and inflate […]
Selling fresh produce online must evolve, be more like in-store experience
At the onset of the pandemic, grocery e-commerce jumped forward about five years on its natural growth trajectory. It was the full growth trifecta: more people, more trips and greater spending online. Fresh produce partook, but not to the same extent as center store grocery — a gap that still exists. Across all food and […]
Fashionably Fresh: 6 ways to improve fruit and vegetable displays and boost sales
Selling fresh produce is a lot like a fashion show. When customers walk into the department, retailers want them to focus on the fruits and vegetables for sale rather than the fixtures on which these fresh foods are displayed. Like fashion, too, if a model doesn’t present the apparel at its best, or a fixture […]
FDA gives thumbs up to UK’s genetically modified purple tomatoes in the U.S.
The FDA has completed the review process to start marketing genetically altered, high-antioxidant purple tomatoes in the United States. Developed over the past 15 years in the UK, the purple tomato is a licensed variety proprietary from Norfolk Plant Sciences. It is currently being marketed exclusively in U.S. restaurants in a few areas. It will […]
British Berry Growers to dish out 30,000 strawberries at Mudder events
With 20,000 attendees expected at two outrageous and challenging events, British Berry Growers are seeing opportunities … in the mud. The body that represents the majority of berries in the UK will be one of the big promoters at Tough Mudder competitions, providing a well-positioned link between healthy eating and exercise. British Berry Growers will […]
