Does the Aldi banana price rise mean we are turning corner?

For the best part of two decades, German hard discount retailer Aldi, present in thirty countries worldwide, has more or less set the benchmark price for fresh bananas in the European market. On 1st December the long-awaited ‘white smoke’ on the 2022 contract price finally appeared to have gone up after particularly protracted and controversial negotiations […]

Asda study shows consumers won’t pay premium prices for sustainable products

Sourcing sustainable bananas for foodservice and wholesale markets

What would help drive up purchases of sustainable products? It’s pretty simple: Lower prices. According to new research done by supermarket chain Asda, green labeling and increased product options are not what gets consumers’ attention, but the cost of those items. More than 75% said they would have a more sustainably-focused mindset if prices were […]