Scotland supplier set to serve up 70 million strawberries to Asda supermarkets

More than 70 million strawberries will be hitting Asda supermarkets this summer, thanks to Arbroath based D. Geddes Farms in Scotland. The grower, led by Frank Geddes and family, has been supplying the retail chain with strawberries from the North Sea coast for more than a decade, including its Just Essentials and Grower Selection brands. […]

Sustainability in fresh produce: It’s just common sense

Sustainability has become a popular topic across all industries throughout the world. It is the latest fashion, in terms of companies scrambling to convince consumers they are more sustainable than their competition. In the produce industry, however, this is not a new concept — it has been around and in practice for hundreds of years. […]

Waitrose building out massive Uber Eats network across the UK this summer

Waitrose has combined forces with Uber Eats to assist with grocery deliveries in London, piloting the service in five London supermarkets. The full rollout of Uber Eats is expected to continue through the summer, with more than 200 locations offering fresh produce and other items to family doorsteps. “We want more and more people to enjoy the […]

Chiquita’s new marketing pitch offers clever, appealing play on words

Chiquita is launching its new worldwide campaign, “It Peels So Good” to both showcase its leadership in the banana category and highlight its quality, taste, personality, and heritage.   “It Peels So Good” tells the banana company’s story of a rich history and a bright future. With the alliteration of “peel” and “feel,” the campaign seeks an emotional […]

British blueberries, the ‘mighty’ snacking fruit, are filling up produce section shelves

Can blueberries boost attention in children?

British blueberry producers are expecting to send 6,000 tonnes of fruit to retail shelves this year, projecting the “sweetest and largest crop yet.” This season, which started in early June and will run to late September, will offer “sweeter than ever” fruit thanks to sunny weather which boosts blueberries’ natural sugar content. “British blueberries have long […]

More than 1,000 suppliers will converge on pivotal conference hosted by Aldi

Aldi is bringing together more than 1,000 of its suppliers – along with 200 of its own colleagues – to discuss overall trade strategy and potential growth at a conference on 4th July at ICC Birmingham. It is the first time in five years that the discount retailer has done a live gathering for this […]