Healthy food campaigns aimed at kids, adults, kick off in UK
Two campaigns to get UK consumers and kids to eat more healthy foods have kicked off – with retailer Sainsbury’s launching a new brand effort called Help Everyone Eat Better and ITV and Veg Power combining forces on the third year of Eat Them To Defeat Them. Sainsbury’s will deliver its advertising initiative around the […]
Retail roundup: Sainsbury’s giving millions back to store colleagues
UK supermarket chain Sainsbury’s announced it is increasing pay for store colleagues by 20p for their “incredible efforts to help feed the nation during the pandemic,” part of a £100m effort to give back to their workers. In addition, the retailer will give some of those who have served in frontline capacities an extra £530 based on […]
